A. Taufiq, B. M. Hadi, and D. P. Mau, “Doritos Product Marketing Innovation Based on Doritos Flat Life on TikTok Social Media to Increase Sales”, Transekonomika, vol. 5, no. 1, pp. 68–77, Dec. 2024, doi: 10.55047/transekonomika.v5i1.834.