Sumelvia Dewi A, Syahputra E, Nadhiroh U, Hardiningrum IS. THE INFLUENCE OF UNIQUE PRODUCTS, VIRAL MARKETING, AND CONSUMER REVIEWS ON PURCHASE DECISIONS IN SHOPEE E-COMMERCE FOR SMEs OF PARE CHIPS IN KEDIRI. Transekonomika [Internet]. 2024 May 16 [cited 2026 May 5];4(2):183-8. Available from: https://transpublika.co.id/ojs/index.php/Transekonomika/article/view/634