Vol. 2 No. 3 (2024): FEBRUARI

View Vol. 2 No. 3 (2024): FEBRUARI

In this issue Vol. 2 No. 3 (2024): Februari, we have processed 12 submitted manuscripts. 1 article was declined after initial review by the editor, 1 article was declined after the peer review process, and 10 articles were published.


In this issue Vol. 2 No. 3 (2024): Februari, all of the published articles were authored/co-authored by 25 authors from 9 Institutions and 2 countries, such as STIM Lasharan Jaya Makassar, Universitas Budi Luhur, STIE Mahardhika Surabaya, STIESIA Surabaya, Universitas Pembangunan Panca Budi, Universitas Tadulako, Universitas Negeri Malang, Universitas Lambung Mangkurat (Indonesia), and Kashmir University from (India).

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DOI: https://doi.org/10.55047/jekombital.v2i3
Published: 2024-01-09

Articles

  • MARKETING STRATEGY OF BANANA BUSINESS IN PANGKAJENE AND ISLANDS REGENCY

    Muhammad Jufri*, Hendrawan Tripana, Agus Syam, Asmayanti, Sudarmi
    270-278
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  • BEYOND THE COVER: MARKETEERS MAGAZINE'S DIGITAL ADAPTATION THROUGH COMMODIFICATION

    Ilham Akbar Afandi
    279-301

  • THE EVOLUTION AND GROWTH OF THE COFFEE INDUSTRY IN INDONESIA: FROM COLONIAL HISTORY TO MODERN CAFES

    Bambang Sri Wibowo*, Yayah Atmajawati, Umar Ali
    302-317

  • PENGARUH KINERJA KEUANGAN TERHADAP HARGA SAHAM DENGAN KEBIJAKAN DIVIDEN SEBAGAI VARIABEL MODERASI PADA PERUSAHAAN MANUFAKTUR SUB-SEKTOR MAKANAN DAN MINUMAN YANG TERDAFTAR DI BURSA EFEK INDONESIA (BEI)

    Novita Tri Rahayu*, Oktarini Khamilah Siregar, Renny Maisyarah
    318-331

  • PENGARUH ELECTRONIC WORD OF MOUTH (E-WOM) DAN DESTINATION IMAGE TERHADAP KEPUTUSAN BERKUNJUNG PADA WISATA HILLPARK SIBOLANGIT (Studi Pada Pengunjung Hillpark Sibolangit)

    Erlina Putri*, Hafiza Adlina
    332-343

  • ANALISIS PENGARUH IKLAN DAN CELEBRITY ENDORSER TERHADAP PENDAPATAN ONLINE SHOP DI KOTA PALU

    Andi Herman Jaya*, Kalvin A. Parinding
    344-361

  • PENGARUH ONLINE CUSTOMER REVIEW, HARGA DAN ONLINE CUSTOMER RATTING TERHADAP KEPUTUSAN PEMBELIAN MELALUI TOKOPEDIA (Studi Pada Konsumen Toko Online Ventela Store Official di Kota Medan)

    Eko Arianto Purba*, Feby Aulia Safrin
    362-378

  • ADVERTISING ON EARNED MEDIA IN SOCIAL MEDIA: SYSTEMATIC LITERATURE REVIEW

    Fre Derik P. Deniswara, Nurul Hildha Afifa*, Moh. Hefni Munawar
    379-393

  • ANALISIS EKSPOR, IMPOR TERHADAP NERACA PERDAGANGAN DI EMPAT NEGARA EMERGING MARKET (RITI)

    Alvin Darmawan*, Wahyu Indah Sari
    394-405

  • PERAN DESAIN PEKERJAAN DALAM MENINGKATKAN EFEKTIVITAS KINERJA KARYAWAN DI ERA DIGITALISASI

    Meiske Claudia, Nor Aprina Hadiani*
    406-419