Vol. 5 No. 1 (2026): AGUSTUS

View Vol. 5 No. 1 (2026): AGUSTUS

Publication in progress

DOI: https://doi.org/10.55047/jekombital.v5i1
Published: 2026-08-03

Articles

  • The Role of Co-Innovation and Absorptive Capacity on Speed of Innovation and Its Impact on New Product Performance in the Small Sector Industry

    Fadhlan Ridhwana Sujana*, Fansuri Munawar, Kahfi Gunardi, Ardi Susanto
    1-17

  • Strengthening Rural Food SME Competitiveness through Digitalization and Village Cooperatives

    A. Taufiq Hidayat*, Khalilah Daud Isaac Makhmut, Riski Febria Nurita, Abdurrahman Yusuf
    18-34

  • The Effects of Social Media, E-WOM, and Online Interactions on Customer Loyalty Toward Justincase’s Parcel Delivery Service Through Consumer Trust

    Puti Sarah Jayati*, Daman Sudarman
    35-54

  • Impact of TikTok Affiliate Content Quality on Generation Z Purchase Intention

    Bellinda Olivia Purda*, Dwi Fath Shiyaam, Vania Leilani Mardian, Artha Sejati Ananda
    55-74

  • The Effect of Electronic Word-of-Mouth (eWOM) on TikTok on Fudgybro Purchase Intention Among Generation Z in South Jakarta

    Regita Rizki Safira*, Moh. Benny Alexandri, Rivani Rivani
    75-91

  • Priority Model for Sales Promotion Strategies of Tour Travel Packages Among Generation Y Using the Analytic Hierarchy Process (AHP) Method at PT Cheria Trip Bahagia

    Dwi Murti Esti Rahayu*, Suhendar Sulaeman
    92-107

  • The Influence of Social Media Marketing and Electronic Word of Mouth on Visiting Interest through Perceived Value at Kampoeng Kauman Heritage

    Muchammad Agung Setyo Widodo*, Totok Haryanto, Meydy Fauziridwan, Erna Handayani
    108-123