Vol. 4 No. 3 (2026): FEBRUARI

					View Vol. 4 No. 3 (2026): FEBRUARI

In this issue Vol. 4 No. 3 (2026): February, we have processed 21 submitted manuscripts. 1 article was declined after initial review by the editor, 1 article was declined after the peer review process, and 19 articles were published.

In this issue Vol. 4 No. 3 (2026): February, all of the published articles were authored/co-authored by 51 authors from 16 Institutions and 3 Countries, i.e., Universitas Raharja (Indonesia), Universitas Sains Indonesia (Indonesia), Telkom University (Indonesia), Universitas Widyatama (Indonesia), Universitas Informatika dan Bisnis Indonesia (Indonesia), Universitas Islam DR KHEZ Muttaqien (Indonesia), Thuongmai University (Vietnam), Universitas Hayam Wuruk Perbanas (Indonesia), Fine Art Institute, Department of Music (Iraq), Institut Nalanda (Indonesia), Institut Teknologi Sepuluh Nopember (Indonesia), Institut Teknologi Nasional Malang (Indonesia), Universitas Indonesia Membangun (Indonesia), Akademi Sages (Indonesia), Sekolah Tinggi Ilmu Kepolisian (STIK-PTIK) (Indonesia), and Akademi Sekretari dan Manajemen Indonesia (ASMI) Surabaya (Indonesia).

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Published: 2026-01-29

Articles

  • Development of Pakal Forest Park as a Sustainable Edu-Ecotourism and Family Recreation Destination in Surabaya

    Bawa Mulyono Hadi* - Akademi Sages, Indonesia ๐Ÿ‡ฎ๐Ÿ‡ฉ Achmad Taufiq - Akademi Sages, Indonesia ๐Ÿ‡ฎ๐Ÿ‡ฉ Daniel Pandu Mau - Akademi Sages, Indonesia ๐Ÿ‡ฎ๐Ÿ‡ฉ
  • The Influence of Brand Image, Price, and Social Media Marketing on Car Purchase Decisions at Honda Perdana

    Memey Laelasari* - Management Study Program, Faculty of Management and Business, Universitas Indonesia Membangun, Bandung, Indonesia ๐Ÿ‡ฎ๐Ÿ‡ฉ Hamidah Fauziah Fadilah - Management Study Program, Faculty of Management and Business, Universitas Indonesia Membangun, Bandung, Indonesia ๐Ÿ‡ฎ๐Ÿ‡ฉ Riyandi Nur Sumawidjaja - Management Study Program, Faculty of Management and Business, Universitas Indonesia Membangun, Bandung, Indonesia ๐Ÿ‡ฎ๐Ÿ‡ฉ Dadan Abdul Aziz Mubarok - Management Study Program, Faculty of Management and Business, Universitas Indonesia Membangun, Bandung, Indonesia ๐Ÿ‡ฎ๐Ÿ‡ฉ Erna Herlinawati - Management Study Program, Faculty of Management and Business, Universitas Indonesia Membangun, Bandung, Indonesia ๐Ÿ‡ฎ๐Ÿ‡ฉ
  • Enhancing the Effectiveness of Industrial IoT Training through the Integration of Augmented Reality and the Quality Function Deployment (QFD) Approach

    Salsabila Irbah* - Department of Technology Management-Technomarketing, Institut Teknologi Sepuluh Nopember, Surabaya, Indonesia ๐Ÿ‡ฎ๐Ÿ‡ฉ Hadziq Fabroyir - Institut Teknologi Sepuluh Nopember, Surabaya, Indonesia ๐Ÿ‡ฎ๐Ÿ‡ฉ
  • The Role of TikTok User-Generated Content (UGC) and Electronic Word of Mouth (e-WOM) in Shaping Cafe Visit Intentions among Gen Z

    Baiq Isnina Latifa - Digital Business Study Program, Faculty of Industrial Technology, Institut Teknologi Nasional Malang, Indonesia ๐Ÿ‡ฎ๐Ÿ‡ฉ Sri Indriani - Digital Business Study Program, Faculty of Industrial Technology, Institut Teknologi Nasional Malang, Indonesia ๐Ÿ‡ฎ๐Ÿ‡ฉ Firda Meisaroh - Digital Business Study Program, Faculty of Industrial Technology, Institut Teknologi Nasional Malang, Indonesia ๐Ÿ‡ฎ๐Ÿ‡ฉ
  • The Role of Gamification and Social Media Marketing on Brand Loyalty through Customer Engagement: A Case Study of Duolingo

    Shellyana Kholifatul Sabrina* - Department of Master of Technology Management, Sekolah Interdisiplin Manajemen dan Teknologi, Institut Teknologi Sepuluh Nopember, Surabaya, Indonesia ๐Ÿ‡ฎ๐Ÿ‡ฉ Berto Mulia Wibawa - Department of Master of Technology Management, Sekolah Interdisiplin Manajemen dan Teknologi, Institut Teknologi Sepuluh Nopember, Surabaya, Indonesia ๐Ÿ‡ฎ๐Ÿ‡ฉ
  • The Influence of Transformational Leadership and Leader-Member Exchange (LMX) on the Performance of the Indonesian National Police at the Bengkulu Regional Police

    Elvianus Laoli* - Akademi Sekretari dan Manajemen Indonesia (ASMI) Surabaya, Indonesia ๐Ÿ‡ฎ๐Ÿ‡ฉ Oscarius Yudhi Ari Wijaya - Akademi Sekretari dan Manajemen Indonesia (ASMI) Surabaya, Indonesia ๐Ÿ‡ฎ๐Ÿ‡ฉ
  • Designing Instagram Content for Brand Identity and Brand Awareness of Fashion Products (Case Study of Small and Medium Enterprise Vie Collections)

    Dian Prasetyo* - Digital Business Study Program, Faculty of Industrial Technology, Institut Teknologi Nasional Malang, Indonesia ๐Ÿ‡ฎ๐Ÿ‡ฉ Emmalia Adriantantri - Digital Business Study Program, Faculty of Industrial Technology, Institut Teknologi Nasional Malang, Indonesia ๐Ÿ‡ฎ๐Ÿ‡ฉ Agung Panji Sasmito - Digital Business Study Program, Faculty of Industrial Technology, Institut Teknologi Nasional Malang, Indonesia ๐Ÿ‡ฎ๐Ÿ‡ฉ
  • The Role of Work-Life Balance and Work Environment on Police Job Satisfaction at the East Java Regional Police

    Novi Indah Earlyanti* - Sekolah Tinggi Ilmu Kepolisian (STIK-PTIK), Jakarta, Indonesia ๐Ÿ‡ฎ๐Ÿ‡ฉ Elvianus Laoli - Akademi Sekretari dan Manajemen Indonesia (ASMI) Surabaya, Indonesia ๐Ÿ‡ฎ๐Ÿ‡ฉ
  • Marketing Strategy Formulation with the Nine Core Elements of Marketing Framework: A Case Study of Bakpia Satu Hati MSME

    Muhammad Faqih Asy-Syafi'iy* - Department of Technology Management, Institut Teknologi Sepuluh Nopember, Surabaya, Indonesia ๐Ÿ‡ฎ๐Ÿ‡ฉ Berto Mulia Wibawa - Department of Technology Management, Institut Teknologi Sepuluh Nopember, Surabaya, Indonesia ๐Ÿ‡ฎ๐Ÿ‡ฉ
  • The Relationship between Career Perception and Career Development and Job Satisfaction of the Indonesian National Police (Polri) at the Yogyakarta Regional Police (Polda Jogjakarta)

    Rahmadsyah Lubis* - Sekolah Tinggi Ilmu Kepolisian (STIK-PTIK), Jakarta, Indonesia ๐Ÿ‡ฎ๐Ÿ‡ฉ Didit Bambang Wibowo Saputro - Sekolah Tinggi Ilmu Kepolisian (STIK-PTIK), Jakarta, Indonesia ๐Ÿ‡ฎ๐Ÿ‡ฉ
  • Social Media Influencer Engagement and Mental Health Outcomes: The Moderating Analysis of Family Income Differences

    Lajan Mohammed Othman* - Fine Art Institute, Department of Music 44001, Erbil, Kurdistan Region, Iraq ๐Ÿ‡ฎ๐Ÿ‡ถ
  • The Influence of Quality of Work Life (QWL) and Job Satisfaction on Police Performance at the South Kalimantan Regional Police

    Vita Mayastinasari* - Sekolah Tinggi Ilmu Kepolisian (STIK-PTIK), Jakarta, Indonesia ๐Ÿ‡ฎ๐Ÿ‡ฉ Bayu Suseno - Sekolah Tinggi Ilmu Kepolisian (STIK-PTIK), Jakarta, Indonesia ๐Ÿ‡ฎ๐Ÿ‡ฉ
  • The Effect of Digital Literacy and Social Media Utilization on MSME Performance in Klungkung Regency, Bali

    Liangga Putra* - Institut Nalanda, Indonesia ๐Ÿ‡ฎ๐Ÿ‡ฉ Dedi Muliadi - Institut Nalanda, Indonesia ๐Ÿ‡ฎ๐Ÿ‡ฉ Joko Setyawan - Institut Nalanda, Indonesia ๐Ÿ‡ฎ๐Ÿ‡ฉ
  • Factors Influencing Young Consumersโ€™ Purchasing Decisions on TikTok Shop in Vietnam: The Role of Advertising Attributes

    Thuy Nguyen Thi Thu* - Departement of Informatics, Faculty of MIS and E-Commerce, Thuongmai University, Hanoi, Vietnam ๐Ÿ‡ป๐Ÿ‡ณ Ha Dinh Thi - Departement of Informatics, Faculty of MIS and E-Commerce, Thuongmai University, Hanoi, Vietnam ๐Ÿ‡ป๐Ÿ‡ณ
  • Marketing Mix Strategy to Improve Credit Performance at PT BPR Bank Tulungagung Perseroda

    Suhermin Suhermin* - Master Program in Management, Faculty of Economics and Business, Universitas Hayam Wuruk Perbanas, Indonesia ๐Ÿ‡ฎ๐Ÿ‡ฉ Basuki Rachmat - Master Program in Management, Faculty of Economics and Business, Universitas Hayam Wuruk Perbanas, Indonesia ๐Ÿ‡ฎ๐Ÿ‡ฉ
  • The Influence of Online Customer Reviews and Live Streaming on Impulsive Buying Among Generation Z

    Fauzan Manafi Albar - Universitas Raharja, Indonesia ๐Ÿ‡ฎ๐Ÿ‡ฉ Cucu Hodijah - Universitas Sains Indonesia, Indonesia ๐Ÿ‡ฎ๐Ÿ‡ฉ Rizki Chrisulianti* - Universitas Sains Indonesia, Indonesia ๐Ÿ‡ฎ๐Ÿ‡ฉ Galih Raspati - Universitas Sains Indonesia, Indonesia ๐Ÿ‡ฎ๐Ÿ‡ฉ Umban Adi Jaya - Universitas Sains Indonesia, Indonesia ๐Ÿ‡ฎ๐Ÿ‡ฉ
  • The Role of Artificial Intelligence in Social Media Marketing Activities on Online Purchase Intention of the Digital Generation in Indonesia

    Aditya Yudanegara* - Department of Management, Faculty of Economics and Business, Universitas Widyatama, Indonesia ๐Ÿ‡ฎ๐Ÿ‡ฉ Fansuri Munawar - Department of Management, Faculty of Economics and Business, Universitas Widyatama, Indonesia ๐Ÿ‡ฎ๐Ÿ‡ฉ Ayuningtyas Yuli Hapsari - Department of Management, Faculty of Economics and Business, Universitas Widyatama, Indonesia ๐Ÿ‡ฎ๐Ÿ‡ฉ
  • The Influence of Human-AI Collaboration and Digital Competence on Generation Z Job Satisfaction

    Umban Adi Jaya* - Universitas Sains Indonesia, Bekasi, Indonesia ๐Ÿ‡ฎ๐Ÿ‡ฉ Indarta Priyana - Universitas Informatika dan Bisnis Indonesia, Bandung, Indonesia ๐Ÿ‡ฎ๐Ÿ‡ฉ Fauzan Manafi Albar - Universitas Raharja, Tangerang, Indonesia ๐Ÿ‡ฎ๐Ÿ‡ฉ Amna Mawardi - Universitas Islam DR KHEZ Muttaqien, Purwakarta, Indonesia ๐Ÿ‡ฎ๐Ÿ‡ฉ Ade Nurhayati Kusumadewi - Universitas Islam DR KHEZ Muttaqien, Purwakarta, Indonesia ๐Ÿ‡ฎ๐Ÿ‡ฉ
  • Digital Readiness and Action Prioritization in Small Cosmetics Manufacturers

    Tariq Hasan Fadhil* - Distance Learning Master of Management Study Program, Faculty of Economics and Business, Universitas Telkom, Bandung, Indonesia ๐Ÿ‡ฎ๐Ÿ‡ฉ Jurry Hatammimi - Department of Management, Faculty of Economics and Business, Center of Excellence for Digital Business Ecosystem, Universitas Telkom, Bandung, Indonesia ๐Ÿ‡ฎ๐Ÿ‡ฉ